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Author Topic: Honda looking for a bailout?  (Read 515 times)
speedinstyle
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« on: November 06, 2008 »

BusinessWeek reports:

Yet more grim earnings news in Japan today. Toyota, the last of Japan’s automakers to post its half-year results, has slashed its operating profit outlook by over 70% to $6.1 billion for its fiscal year which ends in March. Given it made $5.9 billion in the six months through Sept. 30, that means it will likely make only around $200 million in the second half of the year. Toyota exec Mitsuo Kinosh*ta said things were so bad that Toyota has formed an “Emergency Profit Improvement Committee,” headed by CEO Katsuaki Watanabe.

Honda, Nissan and others have already slashed forecasts, albeit by smaller margins, but citing similar problems. Among them: the U.S sales slump, high raw materials costs and, for the Japanese makers, the soaring yen.

Of course, with no one yet projecting losses, the problems aren’t in the U.S. Big Three’s league, as Ford and GM’s results on Nov. 7 will no doubt highlight. Still, that didn’t stop Honda chief Takeo Fukui calling for the Japanese authorities to intervene to weaken the yen earlier today. Speaking at a the launch of the Honda Life, a minicar for the Japanese market, Fukui told reporters the government should step in after the yen’s recent surge against the dollar and other currencies. “Of course (the government) should intervene,” Reuters reported Fukui as saying. Fukui’s comments were before Toyota’s weak forecasts.

To some extent, Fukui, who isn’t against the U.S. government aiding U.S. automakers, has a point. On Oct. 27, the yen surged to 90 to the dollar and is currently at 98. Back in 2003, when it was at a relatively weak 103, Japan stepped in to ease the pain. Against the euro and other currencies the rise has been even more pronounced. And there is little doubt the speed of the current surge is painful. In Toyota’s case, analysts say a one-yen appreciation of the Japanese currency against the dollar reduces earnings by around $450 million; a one yen appreciation against the euro costs $80 million. The numbers aren’t as brutal at smaller Honda but they still have a big impact.
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« Reply #1 on: November 07, 2008 »

Looks like all the automakers are hurting right now, since the US is propping up detroit I'd bet that japan will prop up their guys.
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« Reply #2 on: November 11, 2008 »

Looks like all the automakers are hurting right now, since the US is propping up detroit I'd bet that japan will prop up their guys.

I don't think that Japan will do much.  They already prop up their exporting companies by deflating the yen, as long as the yen is low the japanese automakers will make a profit. 
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« Reply #3 on: November 12, 2008 »

I just read that Toyota is going to be hurting if these sales numbers continue for a year or so.  They have a ton of cash, but according to the article they aren't set up well for selling less cars.
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« Reply #4 on: November 14, 2008 »

If the japanese are in trouble then we've really got problems.
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